China's auto market "micro-growth" in May increased sales in the United States and Japan

China: The increase in sales volume and inventory synchronization has actually increased the domestic auto market into a “micro-growth” state and has not shown signs of overall improvement. According to the latest statistics from the National Association of Sports Federations, in May this year, the total sales volume of domestic general passenger vehicles was 1,176,328 units, an increase of 2.2% compared with the previous period, and the year-on-year increase was 16.6%. From January to May of this year, China's cumulative sales of 5,858,907 vehicles, an increase of 4.4%. At the same time, however, dealers' inventory increased again, and terminal sales did not show much improvement.

Hi: The statistics on the number of wholesale sales growth show that in May, the passenger cars, MPVs, and SUVs in the four major market segments of the general passenger car all increased year-on-year, with the SUV achieving an increase of 49.2%, and nearly two. The year-on-year micro-customers have also seen a 16.9% year-on-year increase. According to Rao Da, Secretary-General of the Federation of Travel Unions, the recovery of the automobile market was obvious in May. The wholesale and terminal sales of various models of the broad passenger vehicle market increased significantly year-on-year, driving the sales of the entire automobile market in May and accumulating sales from January to May. Both showed a slight increase. He predicted that if there were no sudden serious incidents, the recovery of the national economy in the third quarter would result in a faster growth of the automobile market. In June, the wholesale and terminal sales volume of passenger cars will still grow positive year-on-year, but the growth rate will increase. It was greatly reduced from May.

From the specific manufacturers, after April, FAW-Volkswagen once again won the championship with more than 120,000 cars. Audi's strength has added new weight to FAW-Volkswagen's win in the whole year; Shanghai GM has experienced After a short-term fluctuation in sales in April, it returned to the growth trajectory. In May, the company responded to the industry’s doubts that it might fall into the downward range with 14.9% growth and more than 110,000. Japanese cars represented by Toyota, Honda, and Nissan continue to make rapid progress, with an increase of 105% to drive Toyota Motors to dominate.

Worry: Incremental inventory At the same time as the number of wholesales grows, the inventory of dealers is also increasing, which indicates that manufacturers will transfer more sales pressure to distributors. Rao Da said that because the market growth rate is lower than the manufacturer's expectations, the dealer's inventory will further increase. The passenger car market is facing a situation in which the joint venture market has grown significantly and the domestic-funded enterprise market has shrunk.

High inventory has become the sword of Damocles suspended in the automotive industry in China. UBS Securities's monitoring shows that most of the joint venture brands have an inventory level of nearly two months, while self-owned brands last for 60 to 80 days. The monitoring of Wilson Consulting also showed that the national inventory pressure continued to increase, and the inventories reached 1.4, which was the highest in nearly a year. With the arrival of the traditional off-season, it is expected that the depth of inventories will further increase, far exceeding the alert of 1.2. line. Statistics show that the inventory coefficient of Guangzhou dealers is between 1.5 and 2.5.

The reason for the rebound in car sales in May was mainly caused by price reductions. Almost all models on the market are now offering price promotions, and the rate of price cuts is increasing, resulting in increasingly poor economic returns for dealers.

Liu Hong, deputy general manager of Dongfeng Honda, told reporters that the current profitability of East Ben dealers is 97%, and this figure can be ranked in the top five in the industry. However, Audi Guangzhou dealers complained to reporters that although the price reduction promotion can pull a certain amount of sales, the sales revenue of the new car has not been as good as before. It mainly relies on after-sales service to make up for it.

The US and Japan slammed the European slamming sales data of the global auto market in May was a “barometer” where “someone is happy and someone is happy”. Sales in Japan and the United States have both increased substantially, but the European market has always been unable to lift up.

The Japanese market soared 66% day-to-day car prices completely out of the shadow of the earthquake Recently, the Japanese Automobile Dealers Association JADA announced the Japanese automobile market sales in May. According to JADA statistics, the sales of mini-vehicles are not included. In May of this year, the total auto sales in Japan’s auto market were 236,366 units, which was a year-on-year increase of 66.3% compared with 142,154 units in the same period last year. Toyota Motor Corp., Japan’s largest auto company, led the increase. Its sales in May topped the list, rising from the 49,606 units in the same period last year to 112,587 units, an increase of 127%; followed by Honda sales from 21,194 to 31,556 units. Nissan is located in the third place with sales volume up 25.3% year-on-year to 3,1024 units. In May, Japan imported 20,814 vehicles, an increase of 8.2% year-on-year.

In fact, the reason for the rapid growth was mainly due to the “311” earthquake and tsunami that hit Japan in the same period of last year. At that time, the supply chain was interrupted and production fell sharply. Therefore, on the lower base of last year, most Japanese car companies accelerated their production this year, and the two-way effect has caused the recent increase in production and sales volume of Japanese car manufacturers.

The U.S. increase in the number of U.S. carriers is still evident in the data of Autodata. In May, the sales volume of light vehicles in the U.S. auto market was 1,334,642. In the first five months of this year, the cumulative sales volume was 59,86598 vehicles, compared with 5,279,877 vehicles in the same period of last year. From the data point of view, sales in May increased by about 25.7% year-on-year, and cumulative sales increased by approximately 13.4% year-on-year. Considering that there were 26 sales days in May this year and only 24 in May last year, the May sales growth rate was about 16% from the same period of last year in terms of daily sales rate (DSR).

The factors that contributed to the increase in sales in the US market in May were mainly due to the recovery of Japanese cars, the increase in the number of trading days, and the increase in the margin of preference. However, the increase was still lower than the US’s previous forecast of 30% sales in May. .

On the brand side, General Motors is still the boss. In May, sales in the US market were 245,256 units, a year-on-year increase of 10.9%, which was the highest monthly sales record in 33 months. Among the brands, only Cadillac has seen a decline. Others have maintained double-digit growth; Ford Motor Co., Ltd. sold 215699 vehicles in the US in May, up 12.6% from 191,529 vehicles in May last year; Toyota Motor sold 202,973 vehicles in the US market in May. Compared with 108,387 vehicles in May 2011, it was up 87.3% year-on-year.

The European market is still sluggish. However, the auto market in Europe remains sluggish. The French and German markets continue to decline. According to statistics compiled by the CCFA of the French Automobile Manufacturers Commission, sales of new cars in France in May were 16,671, a year-on-year decrease of 17.2%. Sales volume for the same period last year was 238,873 units.

In May, the sales volume of PSA in France was 59,522, a decrease of 28.0% from the same period of last year. The sales volume of the same period last year was 82,749. Renault’s sales in the French mainland in May were 47,561, a decrease of 13.6% year-on-year. In addition, Volkswagen, Ford, Fiat, GM and other car companies in France in May sales have declined, but Toyota and Hyundai Motor Co., Ltd. to achieve a contrarian increase. The German market was a little better. The decline was not as great as in France, but it also decreased by 4.8% compared with the same period of last year. The German motor vehicle management agency KBA (Kraftfahrt-Bundesamt) released data that the number of new cars registered in the German market in May was 289,977, which was 4.8% lower than that of May 2011. However, the registered amount in May increased by 5.8% from the 274,066 units in April. From January to May this year, the cumulative number of new car registrations for passenger cars in Germany was 1.33 million, a slight increase of 0.3% over the same period in 2011.

Shanghai Volkswagen sold 100,000 units in May. In May, Shanghai Volkswagen achieved 100003 units of retail sales, a year-on-year increase of 13.6%. Among them, the retail sales of the Volkswagen brand reached 81,118, an increase of 14.5% year-on-year; the Skoda brand retailed 18,885 units, a year-on-year increase of 10%. The new Passat retailed 15,362 vehicles in May, led the entire Passat family to a single monthly sale of 17,043, Long Yat sold 18,808 units in May, and the Polo family sold 14,282 units in May. In the Skoda brand, Octavia's main retail vehicle, the Octavia Retail Group, sold 12036 vehicles, an increase of 24% year-on-year.

Hyundai Motor sold 600,000 units in the world In May, the Hyundai Motor Group sold 605,100 vehicles worldwide, an increase of 13% year-on-year; sales in China (excluding imported vehicles) reached 100,403 units, an increase of 8% year-on-year. In the first five months of this year, Hyundai Motor Group's global market performed well. In the ever-changing Chinese market environment, the two major joint venture companies in China performed well: Beijing Hyundai Motor Co., Ltd. sold 62,385 units and Dongfeng Yueda Kia Motor Co., Ltd. sold 38,018 units. In June, the European Cup is about to open. As one of the sponsors, Hyundai Motor Group has fully launched marketing and promotion campaigns.

Ford China increased 8% YoY in May

The newspaper reported that Ford Motor China in May sold a total of 48,608 vehicles, an increase of 8%. From January to May this year, Ford Motor China had a total of 224,882 vehicles for sale. The new Fox sales in May sold nearly 13,000 units, driving the Ford Motor Co.'s passenger vehicle joint venture Changan Ford Mazda Motors' single-month sales volume to a record high of 34,550 units, up 23% year-on-year. Ford Motor Co.'s commercial vehicle investment company Jiangling Motors in China sold 14056 vehicles in May, a decrease of 16% year-on-year.

Related sales links Chrysler sales in the United States increased by 30% in May

According to the report, Chrysler Group sold 15,001 units in the United States in May 2012, a year-on-year increase of 30%, setting the record for the best sales in May for five years. As of May 2012, Chrysler Group's sales in the United States have been increasing for the 26 consecutive months, and have increased by more than 20% for 12 consecutive months. Among them, Chrysler brand sales in May increased by 81% year-on-year. The Chrysler 300 was particularly strong, with a year-on-year increase of 140%, and the Chrysler Grand Rapids increased by 56% year-on-year. The Jeep brand's sales in May increased by 24% year-on-year, setting the record for the best sales in May for 12 years, and achieved sales growth for 25 consecutive months. In particular, it is worth mentioning that the sales volume of Wrangler hit a record high in May, up 44% year-on-year.

Mazda sales increased by 2% in China from January to May

According to the report, Mazda sold 87,853 units in the Chinese market from January to May, up 2% year-on-year; in May, it sold 15,653 units in a single month, a decrease of 16% year-on-year. FAW Mazda achieved a total sales of 51,435 vehicles, a year-on-year decrease of 9%; Changan Mazda sold 36,418 vehicles, an increase of 21% year-on-year. In this regard, Mazda (China) Enterprise Management Co., Ltd. Chairman and CEO Yamada Xian Zhao said: "Although Mazda sales in May decreased by 16% year-on-year, sales results are less than expected, but the new Mazda3 star listed in the second half of last year continues to be hot This, together with the introduction of the Mazda6, Ruiz 2012, Mazda8 2012, and CX-5 models this year, is believed to help restore sales momentum."

Shanghai GM increased by 14.9% in May

In May, Shanghai GM's three major brand sales reached 110,503 units. From January to May, it achieved a total of 555,280 units, a record high in the same period, a 9.4% year-on-year increase, and continued to lead the domestic passenger car market. In the domestic passenger car market, in the four major market segments of mid to high-grade cars, mid-size cars, small cars and large-scale MPVs, their main models are all in a leading position. The Buick brand sold 51,360 vehicles in May. Shuangjun sold a total of 10,669 vehicles, and accumulated sales of 66,811 vehicles from January to May continued to lead the high-end segment of mid-to-high-end vehicles. Chevrolet sold 56,936 vehicles in May, an increase of 35.7% year-on-year. Cadillac sold 2,205 vehicles in May, accumulating 12,109 vehicles from January to May, an increase of 6.6% year-on-year.

SAIC-GM-Wuling sold nearly half a year for the first five months. In May, SAIC-GM-Wuling sold 128,680 vehicles, an increase of 35.4% year-on-year; of which, the Wuling brand increased by 33.5% to 120,652 units, with a market share of 53.6%. Expand the leading edge.

From January to May, SAIC-GM-Wuling sold a total of 648,611 vehicles, an increase of 16.3% year-on-year, and completed 48% of its annual sales target. Among them, the Wuling brand has sold 595,934 units and the Baojun brand has reached 33,066 units.