Lubricating oil demand slows down and diversified development can win broad market

Industrial adjustment and popularization of high-end products, the demand for lubricants is still weak in the later period.

At present, the macroeconomic and industrial adjustments have forced manufacturers to phase out backward equipment with low grade, large consumption, short use time, and serious runaway. With the acceleration of the process of eliminating backward production capacity, the demand for lubricants will gradually decline. . At the same time, with the improvement of operational efficiency and equipment management level of oil units, the implementation of a reasonable lubrication solution will further increase the efficiency of oil use, prolong equipment maintenance cycles, and reduce the number of oil changes, thereby reducing lubrication requirements.

Lubricating oil demand slows Lubricating oil demand slows

In addition, with the enhancement of innovation capabilities in recent years, the refined degree of the lubricant industry has become higher and higher, and product quality has been continuously improved. The rapid spread of high-grade oil will greatly extend the service life of oil products. The foreseeable trend is that the growth dividends brought by the rapid development of the Chinese economy to the lubricant industry have rapidly weakened or even disappeared, and the lubricant market will continue to usher in shrinking demand in the coming years.

Lubricants industry brand concentration or higher and higher

After the domestic high-speed growth of lubricants companies, the current level of technology has reached a certain height. Although the total market demand will not increase substantially in recent years, enterprises can still rely on their high-end technologies to commit themselves to emerging industries and high-end equipment manufacturing industries in order to obtain higher profits. From the perspective of market operations in 2016, despite the slight decline in the total demand of the lubricant market, the operating conditions of the mainstream lubricant companies are still good. Therefore, it is expected that in the later period, small enterprises will be eliminated and the phenomenon of large companies continuously expanding their market share will gradually deepen, and the brand concentration of the lubricant industry will also increase.

Lubricants industry is increasingly concentrated Lubricants industry is increasingly concentrated

Diversified development will win the broad market

The intensification of industry competition will accelerate the transformation of lubricant companies. The era of low-level price competition has gone. Lubricating oil companies need to diversify in order to win a large market. Technologies, brands, services, and fields need to be developed. First of all, technology is fundamental, with technology as the core, efforts are made to develop high-end products, develop high-end equipment manufacturing, and gain market share. Second, shape their own brand awareness and increase consumer acceptance. Third, the transformation from traditional manufacturers to manufacturing service providers will enhance product service awareness. In the end, multi-field development will actively expand the new space in the international market.

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AST Industry Co.,LTD , https://www.astsoundchip.com

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